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You can look at the hard-hitting Tha Blue Carpet Treatment as a reaction to the crossover-minded R&G (Rhythm & Gangsta): The Masterpiece, an album that featured Justin Timberlake and the mega-single "Drop It Like It's Hot." Since that polished -- some would say "watered-down" -- effort put him over the top (again), Snoop was seen shilling for Chrysler and Orbit gum when he used to rep Girls Gone Wild: Doggy Style videos and that green sticky-icky you can only get on the West Coast. The time to buy street cred would be now, right? Well, Snoop's been doing some amazing things under most folks' radar, and this album is the natural outcome. While the title is a little poke at the Crip/Blood, blue/red dichotomy, Tha Blue Carpet Treatment feels like the G-funk soundtrack to Snoop's 2005 West Coast peace summit and all the positive hood moves he's made since then, like squashing all West Coast beefs and throwing some love to Cali's often-ignored Latin hip-hop community with his intentionally leaked "My Peoples" freestyle. It's the latter relationship that's responsible for the excellent "Vato," and while special guest B Real might be way bigger than 2Mex or most of the other names mentioned in "My Peoples," the Cypress Hill sideman needs Snoop in 2006 much more than vice versa. Polished efforts like the pimping "That's That S***" with R. Kelly and the strip club anthem "I Wanna F*** You" with Akon fall between Doggystyle-d gangsta throwbacks like the slinky "Crazy" with Nate Dogg and "Candy (Drippin' Like Water)," which features E-40 and Tha Dogg Pound next to lesser-known vets Goldie Loc and MC Eiht. Juggling "Candy"'s guests would be hard enough for lesser Gs, but it's a testament to Snoop that he can, and more so that he manages a full album that touches upon just about every ghetto flavor. Banger after banger, produced by everyone from Timbaland to the Neptunes, leads to a couple numbers that almost throw the album off-track: "Psst!," where Jamie Foxx woefully pretends he's Prince, and the pee-wee football anthem "Beat Up on Yo Pads," which is just out of place. Then there's the dream number "Imagine," a duet between Dr. Dre and Snoop that ponders a hood life not blessed with hip-hop, a life where the two would have never gotten "out from under." As the album exits on the positive "Conversations" with Stevie Wonder, memories of Rhythm & Gangsta's grandest moments return, and it becomes obvious Tha Blue Carpet Treatment isn't so much a reaction to that album as it is a house party celebrating Snoop's whole career. With heaping helpings of G-funk and Left Coast attitude, there's no reason any West Coast-loving hip-hopper should miss this party.
© David Jeffries /TiVo
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Shawn Carter, ComposerLyricist - Kevin Gilliam, ComposerLyricist - Calvin Broadus, ComposerLyricist - Snoop Dogg, MainArtist - George Clinton, FeaturedArtist, ComposerLyricist - Timothy Mosley, ComposerLyricist - BATTLECAT, Producer, Mixer, StudioPersonnel - Christopher Soper, Recording Engineer, StudioPersonnel
℗ 2006 Geffen Records and Snoopadelic Records LLC
Calvin Broadus, ComposerLyricist - Curtis Mayfield, ComposerLyricist - Snoop Dogg, MainArtist - 6th Sense, Additional Keyboards, AssociatedPerformer - Chris Jackson, Recording Engineer, StudioPersonnel - Bryan Fryzel, ComposerLyricist - Frequency, Producer - Steve Daniel Baughman, Mixer, StudioPersonnel
℗ 2006 Geffen Records and Snoopadelic Records LLC
Calvin Broadus, ComposerLyricist - Nate Dogg, FeaturedArtist - N. Hale, ComposerLyricist - F. Nassar, ComposerLyricist - FREDWRECK, Guitar, Piano, Recording Engineer, Strings, Moog Bass, Unknown, Other, AssociatedPerformer, StudioPersonnel - Snoop Dogg, Video Producer, Video Director, MainArtist, FilmDirector, FilmProducer - Chris Jackson, Recording Engineer, StudioPersonnel - Richard Huredia, Mixer, StudioPersonnel - Erik Coomes, Bongos, AssociatedPerformer - Farid Karam Nassar, Producer - Fredwrizzle, Mixer, StudioPersonnel - Terrance C. Ball, Video Director, FilmDirector
℗ 2006 Geffen Records and Snoopadelic Records LLC
Josh Houghkirk, Assistant Mixer, StudioPersonnel - Pharrell Williams, Producer, ComposerLyricist - PHIL TAN, Mixer, StudioPersonnel - Snoop Dogg, MainArtist, ComposerLyricist - Andrew Coleman, Recording Engineer, StudioPersonnel - B-Real, FeaturedArtist - Chris Jackson, Recording Engineer, StudioPersonnel
℗ 2006 Geffen Records and Snoopadelic Records LLC
Calvin Broadus, ComposerLyricist - Tracy Lynn Curry, ComposerLyricist - NILE RODGERS, ComposerLyricist - R. Kelly, FeaturedArtist, ComposerLyricist - Snoop Dogg, MainArtist - Abel Garibaldi, Recording Engineer, StudioPersonnel - Ian Mereness, Recording Engineer, StudioPersonnel - Mauricio Iragorri, Mixer, Recording Engineer, StudioPersonnel - Chris Jackson, Recording Engineer, StudioPersonnel - Nottz, Producer - Jeff Meeks, Asst. Recording Engineer, StudioPersonnel - S. Benton, ComposerLyricist - Robert Reyes, Assistant Mixer, StudioPersonnel - Dominick "Nottz" Lamb, ComposerLyricist
℗ 2006 Geffen Records and Snoopadelic Records LLC
Craig Irving, ComposerLyricist - Ishmael Butler, ComposerLyricist - T. Jenkins, ComposerLyricist - Ricardo Thomas, ComposerLyricist - Larry Blackmon, ComposerLyricist - Calvin Broadus, ComposerLyricist - Aaron Tyler, ComposerLyricist - Kurupt, FeaturedArtist - Daz, FeaturedArtist - E-40, FeaturedArtist - Snoop Dogg, MainArtist - Shon Don, Recording Engineer, StudioPersonnel - Delmar Arnaud, ComposerLyricist - Goldie Loc, FeaturedArtist - Richard Huredia, Mixer, StudioPersonnel - M.C. Eiht, FeaturedArtist - Earl Stephens, ComposerLyricist - Kiewan Deshawn Spillman, ComposerLyricist - Ricardo Emmanuel Brown, ComposerLyricist - Maryanne Vieira, ComposerLyricist - Chris Starr, Background Vocalist, AssociatedPerformer - RickRock, Producer
℗ 2006 Geffen Records and Snoopadelic Records LLC
Calvin Broadus, ComposerLyricist - Danja, Producer - Timbaland, Producer - Snoop Dogg, MainArtist - Timothy Mosley, ComposerLyricist - Damian Marley, FeaturedArtist - Demacio Castellon, Mixer, Recording Engineer, StudioPersonnel - D. Marley, ComposerLyricist
℗ 2006 Geffen Records and Snoopadelic Records LLC
T. Martin, ComposerLyricist - Calvin Broadus, ComposerLyricist - Marlon Williams, Guitar, AssociatedPerformer - J. Taylor, ComposerLyricist - Snoop Dogg, MainArtist - The Game, FeaturedArtist - Alexis Seton, Mixer, StudioPersonnel - Chris Jackson, Mixer, Recording Engineer, StudioPersonnel - Terrace Martin, Producer, Mixer, StudioPersonnel - BATTLECAT, Unknown, Other
℗ 2006 Geffen Records and Snoopadelic Records LLC
D. Parker, ComposerLyricist - Calvin Broadus, ComposerLyricist - Andre R. Young, ComposerLyricist - Aliaune "Akon" Thiam, ComposerLyricist - Tracy Lynn Curry, ComposerLyricist - T. Smith, ComposerLyricist - Snoop Dogg, MainArtist - Akon, FeaturedArtist - Mauricio Iragorri, Recording Engineer, StudioPersonnel - Dawaun Parker, Keyboards, AssociatedPerformer - Dr. Dre, Producer, Mixer, StudioPersonnel - S. Benton, ComposerLyricist - D. Camon, ComposerLyricist - Robert Reyes, Asst. Recording Engineer, StudioPersonnel - Dominick "Nottz" Lamb, ComposerLyricist - John Najera, Guitar, AssociatedPerformer
℗ 2006 Geffen Records and Snoopadelic Records LLC
C. Wallace, ComposerLyricist - O. Harvey, ComposerLyricist - R. TROUTMAN, ComposerLyricist - Kevin Gilliam, ComposerLyricist - Calvin Broadus, ComposerLyricist - Traci Nelson, Additional Vocals, AssociatedPerformer - Snoop Dogg, MainArtist - Ice Cube, FeaturedArtist - BATTLECAT, Producer, Mixer, Recording Engineer, StudioPersonnel - O Jackson, ComposerLyricist - Barbara Wilson, Additional Vocals, AssociatedPerformer
℗ 2006 Geffen Records and Snoopadelic Records LLC
P. Williams, ComposerLyricist - Calvin Broadus, ComposerLyricist - The Neptunes, Producer - Josh Houghkirk, Assistant Mixer, StudioPersonnel - PHIL TAN, Mixer, StudioPersonnel - Snoop Dogg, MainArtist - Andrew Coleman, Recording Engineer, StudioPersonnel - Chris Jackson, Recording Engineer, StudioPersonnel
℗ 2006 Geffen Records and Snoopadelic Records LLC
D. Parker, ComposerLyricist - Calvin Broadus, ComposerLyricist - Andre R. Young, ComposerLyricist - P. Herman, ComposerLyricist - Tracy Lynn Curry, ComposerLyricist - Snoop Dogg, MainArtist - Mauricio Iragorri, Recording Engineer, StudioPersonnel - Dr. Dre, Producer, Mixer, StudioPersonnel - S. Benton, ComposerLyricist - D. Armstrong, ComposerLyricist - Robert Reyes, Asst. Recording Engineer, StudioPersonnel
℗ 2006 Geffen Records and Snoopadelic Records LLC
Kevin Gilliam, ComposerLyricist - Calvin Broadus, ComposerLyricist - Traci Nelson, Additional Vocals, AssociatedPerformer - Snoop Dogg, MainArtist - Shon Don, Recording Engineer, StudioPersonnel - Chris Jackson, Mixer, StudioPersonnel - BATTLECAT, Producer, Mixer, Co-Producer, StudioPersonnel - David Weldon, ComposerLyricist - Rhythm D, Producer
℗ 2006 Geffen Records and Snoopadelic Records LLC
Calvin Broadus, ComposerLyricist - P. Brooks, ComposerLyricist - R. AYERS, ComposerLyricist - L. Williams, ComposerLyricist - Snoop Dogg, MainArtist - Ted Chung, Recording Engineer, StudioPersonnel - Latoiya Williams, FeaturedArtist - Raul Midon, Guitar, Unknown, Other, AssociatedPerformer - Soopafly, Producer - T. Harden, ComposerLyricist - Richard Huredia, Mixer, StudioPersonnel - Western Union, FeaturedArtist - Raul Miaon, FeaturedArtist - Christopher Soper, Recording Engineer, StudioPersonnel - Damani Washington, ComposerLyricist
℗ 2006 Geffen Records and Snoopadelic Records LLC
D. Smith, ComposerLyricist - Calvin Broadus, ComposerLyricist - P. Brooks, ComposerLyricist - L. Edwards, ComposerLyricist - Lamar Edwards, Bass Guitar, AssociatedPerformer - Snoop Dogg, MainArtist - Chris Jackson, Recording Engineer, StudioPersonnel - Chucc Hamilton, Guitar, AssociatedPerformer - Lil' 1/2 Dead, Additional Vocals, AssociatedPerformer - Soopafly, Additional Vocals, AssociatedPerformer - Richard Huredia, Mixer, StudioPersonnel - Larrance Dopson, ComposerLyricist - Nine Inch Dix, FeaturedArtist - 1500, Producer
℗ 2006 Geffen Records and Snoopadelic Records LLC
Calvin Broadus, ComposerLyricist - Aliaune "Akon" Thiam, Producer, ComposerLyricist - Leslie Brathwaite, Mixer, StudioPersonnel - Rick Devarona, Asst. Recording Engineer, StudioPersonnel - Snoop Dogg, MainArtist - Mark Goodchild, Recording Engineer, StudioPersonnel - Akon, Recording Engineer, FeaturedArtist, StudioPersonnel - Chris Jackson, Recording Engineer, StudioPersonnel - Kori Andrews, Assistant Mixer, StudioPersonnel
℗ 2006 Geffen Records and Snoopadelic Records LLC
Calvin Broadus, ComposerLyricist - J. Foxx, ComposerLyricist - Snoop Dogg, MainArtist - Chris Jackson, Recording Engineer, StudioPersonnel - Jamie Foxx, Producer, FeaturedArtist - Orlando Rashid, Recording Engineer, StudioPersonnel - Richard Huredia, Mixer, StudioPersonnel - N. Walton, ComposerLyricist - Ainsworth Prasad, ComposerLyricist - Brainz, Producer - N8, Producer
℗ 2006 Geffen Records and Snoopadelic Records LLC
D. PORTER, ComposerLyricist - Calvin Broadus, ComposerLyricist - Snoop Dogg, MainArtist - Mike Chav, Recording Engineer, StudioPersonnel - Mr. Porter, Producer - Richard Huredia, Mixer, StudioPersonnel - Area 51, D J, AssociatedPerformer - Dj DdT, Producer
℗ 2006 Geffen Records and Snoopadelic Records LLC
A. Tyler, ComposerLyricist - Calvin Broadus, ComposerLyricist - C. Miller, ComposerLyricist - Kurupt, FeaturedArtist - R. BROWN, ComposerLyricist - Snoop Dogg, MainArtist - Shon Don, Recording Engineer, StudioPersonnel - Chris Jackson, Mixer, StudioPersonnel - C. Goodman, ComposerLyricist - Chris Goodman, Producer - War Zone, FeaturedArtist - Keiwan Dashawn Spillman, ComposerLyricist
℗ 2006 Geffen Records and Snoopadelic Records LLC
Mark Batson, Producer, Keyboards, AssociatedPerformer - D. Parker, ComposerLyricist - Calvin Broadus, ComposerLyricist - Andre R. Young, ComposerLyricist - Jason "Poo Bear" Boyd, ComposerLyricist - M. Batson, ComposerLyricist - Tracy Lynn Curry, ComposerLyricist - Snoop Dogg, MainArtist - Mauricio Iragorri, Recording Engineer, StudioPersonnel - Chris Jackson, Recording Engineer, StudioPersonnel - Dawaun Parker, Keyboards, AssociatedPerformer - Dr. Dre, Producer, Mixer, FeaturedArtist, StudioPersonnel - D'Angelo, FeaturedArtist - Sean Cruse, Bass Guitar, AssociatedPerformer - Paul Bruski, Recording Engineer, StudioPersonnel - Joe Davenport, Recording Engineer, StudioPersonnel
℗ 2006 Geffen Records and Snoopadelic Records LLC
M. Jordan, ComposerLyricist - Calvin Broadus, ComposerLyricist - C. Miller, ComposerLyricist - DJ Pooh, Producer, Mixer, Recording Engineer, StudioPersonnel - Stevie Wonder, Producer, FeaturedArtist, ComposerLyricist - Snoop Dogg, MainArtist - Chris Jackson, Recording Engineer, StudioPersonnel - J. Boyd, ComposerLyricist - C. Hardaway, ComposerLyricist
℗ 2006 Geffen Records and Snoopadelic Records LLC
Album review
You can look at the hard-hitting Tha Blue Carpet Treatment as a reaction to the crossover-minded R&G (Rhythm & Gangsta): The Masterpiece, an album that featured Justin Timberlake and the mega-single "Drop It Like It's Hot." Since that polished -- some would say "watered-down" -- effort put him over the top (again), Snoop was seen shilling for Chrysler and Orbit gum when he used to rep Girls Gone Wild: Doggy Style videos and that green sticky-icky you can only get on the West Coast. The time to buy street cred would be now, right? Well, Snoop's been doing some amazing things under most folks' radar, and this album is the natural outcome. While the title is a little poke at the Crip/Blood, blue/red dichotomy, Tha Blue Carpet Treatment feels like the G-funk soundtrack to Snoop's 2005 West Coast peace summit and all the positive hood moves he's made since then, like squashing all West Coast beefs and throwing some love to Cali's often-ignored Latin hip-hop community with his intentionally leaked "My Peoples" freestyle. It's the latter relationship that's responsible for the excellent "Vato," and while special guest B Real might be way bigger than 2Mex or most of the other names mentioned in "My Peoples," the Cypress Hill sideman needs Snoop in 2006 much more than vice versa. Polished efforts like the pimping "That's That S***" with R. Kelly and the strip club anthem "I Wanna F*** You" with Akon fall between Doggystyle-d gangsta throwbacks like the slinky "Crazy" with Nate Dogg and "Candy (Drippin' Like Water)," which features E-40 and Tha Dogg Pound next to lesser-known vets Goldie Loc and MC Eiht. Juggling "Candy"'s guests would be hard enough for lesser Gs, but it's a testament to Snoop that he can, and more so that he manages a full album that touches upon just about every ghetto flavor. Banger after banger, produced by everyone from Timbaland to the Neptunes, leads to a couple numbers that almost throw the album off-track: "Psst!," where Jamie Foxx woefully pretends he's Prince, and the pee-wee football anthem "Beat Up on Yo Pads," which is just out of place. Then there's the dream number "Imagine," a duet between Dr. Dre and Snoop that ponders a hood life not blessed with hip-hop, a life where the two would have never gotten "out from under." As the album exits on the positive "Conversations" with Stevie Wonder, memories of Rhythm & Gangsta's grandest moments return, and it becomes obvious Tha Blue Carpet Treatment isn't so much a reaction to that album as it is a house party celebrating Snoop's whole career. With heaping helpings of G-funk and Left Coast attitude, there's no reason any West Coast-loving hip-hopper should miss this party.
© David Jeffries /TiVo
About the album
- 1 disc(s) - 21 track(s)
- Total length: 01:17:45
- Main artists: Snoop Dogg
- Composer: Various Composers
- Label: Geffen
- Genre: Hip-Hop/Rap
© 2006 Geffen Records and Snoopadelic Records LLC ℗ 2006 Geffen Records and Snoopadelic Records LLC
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