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Frankmusik|Do It In The AM

Do It In The AM

FrankMusik

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Following in the footsteps of Natalia Kills, '80s electro-pop revivalist Frankmusik is the latest struggling British act to gain an unlikely career reprieve by upping sticks to Los Angeles and signing with Interscope imprint Cherrytree Records. While this transatlantic deal may provide him with the mainstream breakthrough his 2009 debut, Complete Me, fully deserved, it's also unfortunately smoothed out all the rough edges that made him stand out from his nu-synth counterparts. Indeed, other than the robotic, Depeche Mode-esque "The Fear Inside," and the bouncy, futuristic electro of opener "We Collide," his sophomore album, Do It in the AM, shows very little evidence of his former self-described "Blade Runner pop" sound. Disappointingly, it's a much slicker but ultimately formulaic affair which appears to tick every current, chart-friendly sound going, from the Ryan Tedder-style ballad ("No Champagne," a duet with the aforementioned Kills), to the obligatory "having fun in the club" party anthem (the Far East Movement-featuring title track), to the Taio Cruz-esque repeat lyric, ad nauseum urban pop banger ("Blame It on Me"). It's not all bad news, though, as the showboating, falsetto vocals of its predecessor have wisely been toned down, while the summery R&B of "No I.D." and the shimmering acoustic disco-pop of "Brake Lights" provide a welcome respite from the identikit Red One and Guetta knock-offs, but these more inspired moments are few and far between. Frankmusik has claimed that he "didn't know what he was doing" on his first record, but considering it was a lot more edgier, charismatic, and inventive than this very ordinary follow-up, the phrase "ignorance is bliss" has never been more apt.
© Jon O'Brien /TiVo

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Do It In The AM

Frankmusik

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1
We Collide
Frankmusik
00:03:15

Martin Kierszenbaum, Producer, Keyboards, AssociatedPerformer, ComposerLyricist - Vincent Turner, ComposerLyricist - Gene Grimaldi, Mastering Engineer, StudioPersonnel - Robert Orton, Mixer, StudioPersonnel - FrankMusik, Producer, Keyboards, MainArtist, AssociatedPerformer

℗ 2011 Universal Island Records, a division of Universal Music Operations Limited

2
No I.D.
Frankmusik
00:03:12

Martin Kierszenbaum, Producer, Keyboards, AssociatedPerformer, ComposerLyricist - Vincent Turner, ComposerLyricist - Gene Grimaldi, Mastering Engineer, StudioPersonnel - Robert Orton, Mixer, StudioPersonnel - Nick Dresti, ComposerLyricist - FrankMusik, Producer, Keyboards, MainArtist, AssociatedPerformer - Colette Carr, FeaturedArtist, ComposerLyricist - Uzoechi Emenike, Producer, Keyboards, Additional Producer, Programming, AssociatedPerformer

℗ 2011 Universal Island Records, a division of Universal Music Operations Limited

3
Do It In The AM
Far East Movement
00:03:29

Martin Kierszenbaum, Producer, Programming, AssociatedPerformer, ComposerLyricist - Vincent Turner, ComposerLyricist - Gene Grimaldi, Mastering Engineer, StudioPersonnel - Robert Orton, Mixer, StudioPersonnel - Far East Movement, MainArtist, FeaturedArtist, ComposerLyricist - James Roh, Rap Vocalist, AssociatedPerformer - Jae Choung, Rap Vocalist, AssociatedPerformer - Virman Coquia, Rap Vocalist, AssociatedPerformer - Kevin Nishimura, Rap Vocalist, AssociatedPerformer - Billboard, Producer, Additional Producer - FrankMusik, Producer, Programming, AssociatedPerformer

℗ 2011 Universal Island Records, a division of Universal Music Operations Limited

4
No Champagne
Frankmusik
00:03:15

Martin Kierszenbaum, Keyboards, AssociatedPerformer, ComposerLyricist - Vincent Turner, ComposerLyricist - Gene Grimaldi, Mastering Engineer, StudioPersonnel - Robert Orton, Mixer, StudioPersonnel - Natalia Kills, FeaturedArtist - FrankMusik, Producer, Keyboards, MainArtist, AssociatedPerformer

℗ 2011 Universal Island Records, a division of Universal Music Operations Limited

5
Footsteps
Frankmusik
00:02:55

Martin Kierszenbaum, Keyboards, AssociatedPerformer, ComposerLyricist - Vincent Turner, ComposerLyricist - Gene Grimaldi, Mastering Engineer, StudioPersonnel - Robert Orton, Mixer, StudioPersonnel - FrankMusik, Producer, Keyboards, MainArtist, AssociatedPerformer

℗ 2011 Universal Island Records, a division of Universal Music Operations Limited

6
The Fear Inside
Frankmusik
00:03:24

Martin Kierszenbaum, Keyboards, AssociatedPerformer, ComposerLyricist - Gene Grimaldi, Mastering Engineer, StudioPersonnel - Robert Orton, Mixer, StudioPersonnel - FrankMusik, Producer, Keyboards, MainArtist, AssociatedPerformer, ComposerLyricist

℗ 2011 Universal Island Records, a division of Universal Music Operations Limited

7
Wrecking Ball
Frankmusik
00:03:23

Martin Kierszenbaum, Producer, Keyboards, AssociatedPerformer - Vincent Turner, ComposerLyricist - Gene Grimaldi, Mastering Engineer, StudioPersonnel - Robert Orton, Mixer, StudioPersonnel - Billboard, Producer, Additional Producer - FrankMusik, Producer, Keyboards, MainArtist, AssociatedPerformer

℗ 2011 Universal Island Records, a division of Universal Music Operations Limited

8
Running
Frankmusik
00:03:43

Martin Kierszenbaum, Keyboards, AssociatedPerformer, ComposerLyricist - Vincent Turner, ComposerLyricist - Gene Grimaldi, Mastering Engineer, StudioPersonnel - Robert Orton, Mixer, StudioPersonnel - FrankMusik, Producer, Keyboards, MainArtist, AssociatedPerformer

℗ 2011 Universal Island Records, a division of Universal Music Operations Limited

9
Brake Lights
Frankmusik
00:02:47

Martin Kierszenbaum, Keyboards, AssociatedPerformer, ComposerLyricist - Vincent Turner, ComposerLyricist - Gene Grimaldi, Mastering Engineer, StudioPersonnel - Robert Orton, Mixer, StudioPersonnel - FrankMusik, Producer, Keyboards, MainArtist, AssociatedPerformer

℗ 2011 Universal Island Records, a division of Universal Music Operations Limited

10
Struck By Lightning
Frankmusik
00:03:26

Martin Kierszenbaum, Keyboards, AssociatedPerformer - Vincent Turner, ComposerLyricist - Gene Grimaldi, Mastering Engineer, StudioPersonnel - Robert Orton, Mixer, StudioPersonnel - FrankMusik, Producer, Keyboards, MainArtist, AssociatedPerformer

℗ 2011 Universal Island Records, a division of Universal Music Operations Limited

11
Ludicrous
Frankmusik
00:04:02

Martin Kierszenbaum, Keyboards, AssociatedPerformer - Vincent Turner, ComposerLyricist - Gene Grimaldi, Mastering Engineer, StudioPersonnel - Robert Orton, Mixer, StudioPersonnel - FrankMusik, Producer, Keyboards, MainArtist, AssociatedPerformer

℗ 2011 Universal Island Records, a division of Universal Music Operations Limited

12
Blame It On Me
Frankmusik
00:03:15

Martin Kierszenbaum, Producer, Keyboards, AssociatedPerformer - Vincent Turner, ComposerLyricist - Gene Grimaldi, Mastering Engineer, StudioPersonnel - Robert Orton, Mixer, StudioPersonnel - FrankMusik, Producer, Keyboards, MainArtist, AssociatedPerformer

℗ 2011 Universal Island Records, a division of Universal Music Operations Limited

13
Cut Me Down
Frankmusik
00:03:34

Martin Kierszenbaum, Producer, Keyboards, AssociatedPerformer - Vincent Turner, ComposerLyricist - Gene Grimaldi, Mastering Engineer, StudioPersonnel - Robert Orton, Mixer, StudioPersonnel - FrankMusik, Producer, Keyboards, MainArtist, AssociatedPerformer

℗ 2011 Universal Island Records, a division of Universal Music Operations Limited

Album review

Following in the footsteps of Natalia Kills, '80s electro-pop revivalist Frankmusik is the latest struggling British act to gain an unlikely career reprieve by upping sticks to Los Angeles and signing with Interscope imprint Cherrytree Records. While this transatlantic deal may provide him with the mainstream breakthrough his 2009 debut, Complete Me, fully deserved, it's also unfortunately smoothed out all the rough edges that made him stand out from his nu-synth counterparts. Indeed, other than the robotic, Depeche Mode-esque "The Fear Inside," and the bouncy, futuristic electro of opener "We Collide," his sophomore album, Do It in the AM, shows very little evidence of his former self-described "Blade Runner pop" sound. Disappointingly, it's a much slicker but ultimately formulaic affair which appears to tick every current, chart-friendly sound going, from the Ryan Tedder-style ballad ("No Champagne," a duet with the aforementioned Kills), to the obligatory "having fun in the club" party anthem (the Far East Movement-featuring title track), to the Taio Cruz-esque repeat lyric, ad nauseum urban pop banger ("Blame It on Me"). It's not all bad news, though, as the showboating, falsetto vocals of its predecessor have wisely been toned down, while the summery R&B of "No I.D." and the shimmering acoustic disco-pop of "Brake Lights" provide a welcome respite from the identikit Red One and Guetta knock-offs, but these more inspired moments are few and far between. Frankmusik has claimed that he "didn't know what he was doing" on his first record, but considering it was a lot more edgier, charismatic, and inventive than this very ordinary follow-up, the phrase "ignorance is bliss" has never been more apt.
© Jon O'Brien /TiVo

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